Hotel.id Booking Hotel - UI Website

Hotel.id is a streamlined hotel booking platform concept focused on reducing decision fatigue in the travel planning process. Unlike aggregator sites that bombard users with thousands of unfiltered options and flashing 'urgency' banners, Hotel.id utilizes a minimalist, trust-first interface that curates properties based on 'Trip Intent' (Business, Staycation, Family). The booking flow is radically simplified into a 3-step 'Linear Path', eliminating the clutter of upsells and confused pricing structures.\n\nI designed the platform using Figma, creating a high-fidelity prototype that demonstrates how 'less is more' in e-commerce. The project features a comparative card system that highlights key differences between room types (not just price), a smart filter engine that allows natural language sorting (e.g., 'Quiet rooms with good WiFi'), and a transparent checkout that displays the full price (including taxes) upfront. This case study addresses the common user frustration of 'Deal Anxiety'—the fear that they are missing a better price or hidden details.